Stella Jackson
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App Development

VIDA Wellness Academy

Live & Age Well.

A purpose-built app for allied health and wellness practitioners, and fitness and movement professionals, designed so they can bring their programs and care protocols to life under their own name.

  • Brand identity
  • App experience
  • Film and imagery
See the project site
A hand holding a phone with the VIDA Wellness Academy app on its home screen

A welcome from the founder

A short film introducing the academy and the practitioners it was made for.

The idea

Expertise, in clients' hands.

The VIDA app showing a library of guided meditations

The starting point was a familiar gap. Many practitioners hold years of knowledge in their programs, protocols and pre and post care guidance, and have no simple way to share it between appointments.

An app offers a way to close that gap: reminders, notifications and a place on someone's phone that keep care close between sessions.

Building an app is complex and expensive, which keeps it out of reach for most practitioners. VIDA was designed as one academy that carries the technology, including hosting, updates and security, so each practitioner can offer their work under their own name.

Who it serves

Made for people who care for others.

The VIDA app showing a program and its list of microlearning lessons
  • Doctors and cliniciansProtocols and pre and post care content, shared with patients when they need it.
  • Coaches, therapists and practitionersSignature programs, delivered with the same care as a session.
  • Wellness professionalsA way to extend their work without taking on the technology.
  • Fitness and movement professionalsA new way to reach people, in and beyond the studio.

The approach

Close to people, every day.

The VIDA app showing a microlearning lesson with a video
  • Daily presenceReminders and notifications bring people back to their program.
  • Made for the phoneA mobile native experience, designed to work offline too.
  • Under their own nameThe app looks and feels like the practitioner's own presence.
  • Technology handledVIDA looks after hosting, updates, maintenance and security.

How it works

From expertise to phone.

  1. 1DevelopA practitioner creates an offering, whether a course, protocol or program, as video, audio, PDF or assessments.
  2. 2BuildVIDA builds the offering into the academy, under the practitioner's own name.
  3. 3SharePeople open it on their phones, with reminders that help them keep going.
  4. 4LearnThe practitioner receives analytics and feedback, and keeps ownership of their content and client data.

Start a conversation

Have something worth sharing?

Tell us about the work you carry and the people it is for, and we will help shape the identity, the story and the experience around it.

Thank you for reaching out. We have received your message and will be in touch shortly.
Something did not go through. Please try again, or write to us directly at janag@stellajacksoncreative.com.
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