Stella Jackson Creative
All fees are in AUD and exclude GST.
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A focused session to see where your essence (branding) is working and where it isn't: positioning, voice, and visual consistency, with a short written report and clear recommendations. If you move ahead with a full project within 60 days, this fee comes off the cost.
Before anything is designed, we get clear on why your business exists, who it's for, and what it stands for. This is the foundation everything else is built on.
A discovery workshop, target audience profile, core values, mission, vision, USP, and a positioning statement.
Everything in Essentials, plus competitor and market research, a full messaging framework, your brand story, and a voice and tone guide.
Everything in Signature, plus stakeholder interviews, multiple audience segments, brand architecture, and a rollout workshop so your whole team knows how to hold it.
We turn your strategy into something people can see and recognize.
One logo concept, refined, with variations, a colour palette, typography, and a compact style guide. Two rounds of revisions.
Two to three concepts, a full logo suite, palette, typography, imagery direction, brand patterns or icons, a complete guidelines document, and five core templates.
Everything in Signature, plus a packaging or signage system, an extended template library, and a launch toolkit.
We don't start visual work without strategy first. If you've already done strategic work elsewhere, a Brand Discovery Session ($1,500) gets us aligned before design begins.
Our Signature Strategy and Signature Visual Identity packages, together: $14,500, a saving of $1,500. This is where most of our clients start, and where the work holds together best.
For businesses with an existing identity that needs to evolve, not start over.
A half-day workshop to clarify what's changed since your essence was first defined, refined positioning and messaging where needed, and an updated visual identity: a revised palette, typography, and core templates, built on what's already working rather than replacing it.
Scope varies project to project. We'll confirm the fit and the fee before beginning.
A one to three page site or landing page, mobile responsive, with basic SEO setup.
Five to eight pages, custom design, user journey mapping, messaging-led structure, booking or form integrations, launch SEO, and a training session so you can make small edits yourself.
Ten or more pages, e-commerce, membership or course functionality, CRM and email integration, and content strategy.
Hosting oversight, updates, security, small edits, and a quarterly analytics review.
Copywriting is priced separately at $350 to $500 per page, unless included in your package.
Real imagery of your business and your people, shot on location, art directed by us and produced with trusted photography and videography partners.
Up to three hours on location, up to 30 edited images.
Up to eight hours, up to 60 edited images.
A 60 to 90 second hero piece: concept, scripting, and direction by us, filmed and edited by our production partner.
A half day combining photography and short-form video, edited into 15 to 20 pieces ready for your channels.
Travel outside the Brisbane, Sunshine Coast, Gold Coast, and Byron Bay region is charged at cost.
A one-off project: platform strategy, content pillars, posting cadence, your voice translated for social, and a 90-day content framework.
A monthly content calendar, copywriting, and on-brand templates, around 12 pieces a month, ready for your team to post.
Everything above, plus scheduling across platforms, 16 to 20 pieces a month. Community management (replying to comments and messages) is available as an add-on.
Strategy and creative direction stay with us, so every ad sounds and looks like you. Campaigns are built, launched, and optimized by our trusted paid media partner, with oversight and reporting led by SJC.
Account structure, conversion tracking, keyword and audience research, and an initial build across up to three campaigns.
Account and Conversions API setup, audience research, and an initial build across up to three campaigns.
Both platforms set up together, with shared tracking and audience insight carried across both.
For ad spend up to roughly $5,000/month on Google or Meta. Ongoing optimisation, creative rotation, and a monthly performance report.
For ad spend above $5,000/month. Includes more frequent testing and a monthly strategy call.
Coordinated Google and Meta management, for combined ad spend up to $8,000/month.
Combined spend above $8,000/month is quoted individually.
Ad spend is paid directly to Google and Meta by you, separate from our fee, so you always see exactly where your budget is going.
Ad creative (imagery, video, copy) is drawn from your Photography & Video or Content packages, or quoted separately if new assets are needed. We recommend Brand Strategy and Visual Identity be in place before paid campaigns begin, so the ads have something true to perform against.
For founders who want an essence lead (brand/marketing manager) on call, not a one-off project.
A standalone half-day session for your team: how to carry the essence day to day, in writing, in conversations, and in decisions. Included in Comprehensive strategy projects, and available separately as your team grows.
Or we can build a purpose-led partnership at a different cadence. Just tell us what you need.
All fees exclude GST.
Studio projects: a 50% deposit secures your project, 25% is due at design approval, and 25% at delivery. For Grant and Jana's work: a Strategy Day is paid when booked, Shape is 50% to begin and 50% at delivery, and Build is invoiced in equal monthly instalments across the engagement, about $7,300 a month for a six month Build. Lead is invoiced monthly in advance. Work begins once the first payment is received, and invoices are due within 14 days.
Two rounds of revisions are included at each stage. Further rounds are billed at $145/hour.
A content deadline is agreed at the outset. Projects delayed by missing content may incur a holding fee.
Rush timelines, where possible, are quoted at a 25% premium.
Fixed fees are built around a defined scope. Anything outside it is quoted separately before we begin, never added after the fact.
